Pure:est has quickly become a favorite choice among car owners who care about their vehicle – for real. This is not a mass-produced brand for the supermarket shelf. Pure:est is created by enthusiasts who know what it feels like to wash your car on a Sunday, polish the paintwork with care and feel proud when the result shines in the sunshine.

The brand combines Swedish-developed products with a sense of detail. Whether you're looking for a really good rim cleaner, effective degreasing or a quick detailer that really gets the job done, Pure:est delivers – every time.

Car care that is both felt and seen

But it's not just about the effect. The design is stylish, the scents are well thought out and the user experience is smooth. Taking care of your car should be fun, not complicated or chemically overwhelming. That's why Pure:est is appreciated by both beginners and experienced car care professionals.

Be kind to your car – and the environment

The products are also gentle on both the car and the environment. Many are biodegradable and made with as few unnecessary additives as possible. At the same time, the results are not compromised – quite the opposite.

Selected favorites at Bilupplysningen

At Bilupplysningen we have collected our personal favorites from Pure:est, tested and carefully selected. Are you looking for a good start in the world of car care, or do you want to take your current kit to the next level? Here you will find everything you need for a clean, protected and healthy car – and the feeling that comes with it.